Advancements in technology have helped humans reach where they are today: it has helped build modern cities, enabled science to cure diseases, connected people across oceans, and helped put a man on the moon. As algorithms and artificial intelligence (AI) technologies became more sophisticated, however, the human race finds itself at a crossroads as the very same technology makes us question our own existence. I recently joined a podcast to talk about how technology affects consumer behavior, if you would like to check it out, you can click on the image below.

My research aims to provide a comprehensive understanding of the dynamics between humans and algorithms. I study whether and how consumers value humans and algorithms differently as well as the role of role of algorithm in our lives. 

JOURNAL PUBLICATIONS AND MANUSCRIPTS UNDER REVIEW

• Paolacci, Gabriele and Gizem Yalcin (2020), “Benevolent Partiality in Prosocial Preferences,” Judgment and Decision Making, 15 (2), 173–181.
• Yalcin, Gizem, Sarah Lim, Stefano Puntoni, and Stijn van Osselaer, “Thumbs Up or Down: Consumer Reactions to Decisions by Algorithms versus Humans,” invited for revision.
• Yalcin, Gizem, Anne-Kathrin Klesse, and Darren W. Dahl, “The Algorithm versus the Expert: Customers’ Perceived Knowledge Impacts Their Valuation of Recommendations by Algorithms and Human Experts,” invited for revision.
• Yalcin, Gizem, Stefano Puntoni, Erlis Themeli, Stefan Philipsen, and Evert Stamhuis, “Perceptions of Justice by Algorithms,” under review.